Trend Lab, LLC, is a privately held Minnesota based company certified
as a women owned business by the WBENC (Women’s Business
Enterprise National Council). Formed in 2001 with the fundamental belief
that new parents desired sophisticated, trend-right nursery décor to flow
with their home décor, our product offerings have expanded dramatically
over time.
Trend-right product execution is our business. We pursue market gaps
applying our market research along with lifestyle, fashion, economic and
global trend knowledge. We design, develop, source, market and
distribute trend-influenced consumer products.
We sell primarily through retailers including chain stores, specialty
stores, and on-line. Products are developed using internal ideas, and
partnering on co-development, licensing, and collaborative ventures.
Some products are developed exclusively for our clients to help them
compete with new product offerings that are trend-right and niche
focused.
We license characters, brands and inventions including partnering with
Dr. Seuss Enterprises and NASCAR for infant and toddler products, and
with a mom inventor for the CribWrap rail cover.
Trend Lab’s product segmentation includes -
BABY & TODDLER - crib bedding, toddler bedding, room accessories,
bath and layette
GIFT – gift items, gift sets, seasonal and holiday products, aprons
HOME DECOR – decorative storage, wood décor, frames, kids chairs,
hampers
BAGS – messenger bags, tote bags, small travel bags
PET – beds, apparel, neckwear
We also offer products sold business to business that are not re-sold at
retail such as business supplies and promotional items.
Trend Lab’s core competencies are outlined as -
DESIGN –
Using trend knowledge and business principals, our in-house design
team creates market-leading products that are sold under our own brand
names, our clients’ private label brand names, and licensed brand
names.
BUSINESS DEVELOPMENT –
We prepare products for success in their targeted channels including
making them “floor ready”, forecasting detailed financial productivity, and
enhancing product presentation with marketing and merchandising
support.
PRODUCT SOURCING -
We have developed a global network of factories responsive to our
needs regarding design, packaging, value, quality and delivery. Most
factory relationships have been in place for years, but we expand
capabilities constantly.
SALES AND MARKETING –
Superior service is provided by our dedicated internal sales and
marketing team in support of our clients’ needs. You can meet with us at
many national, regional and specific client partner trade shows.
DISTRIBUTION –
We utilize EDI and a fully integrated order processing system for our
global distribution.
MANAGEMENT TEAM -
Trend Lab’s management team is highly experienced in business
leadership -
President – Donnelle Sampson – dsampson@trend-lab.com
VP of Business Development-Audra Simmering-asimmering@trend-lab.com
VP of Design – Luann Fry – lfry@trend-lab.com
VP of Operations – Dean Ovitt – dovitt@trend-lab.com
We seek unique opportunities to build our business with an emphasis on
innovation and market leadership and we are grateful for the success we’
ve experienced through our valued clients, our wonderful production
partners, and our entire team of fabulous employees.
We look forward to our future with great excitement and are confident we
have the staff, knowledge and execution strengths necessary to be
successful for years to come.
Please contact us through our management team or at –
sales@trend-lab.com
as a women owned business by the WBENC (Women’s Business
Enterprise National Council). Formed in 2001 with the fundamental belief
that new parents desired sophisticated, trend-right nursery décor to flow
with their home décor, our product offerings have expanded dramatically
over time.
Trend-right product execution is our business. We pursue market gaps
applying our market research along with lifestyle, fashion, economic and
global trend knowledge. We design, develop, source, market and
distribute trend-influenced consumer products.
We sell primarily through retailers including chain stores, specialty
stores, and on-line. Products are developed using internal ideas, and
partnering on co-development, licensing, and collaborative ventures.
Some products are developed exclusively for our clients to help them
compete with new product offerings that are trend-right and niche
focused.
We license characters, brands and inventions including partnering with
Dr. Seuss Enterprises and NASCAR for infant and toddler products, and
with a mom inventor for the CribWrap rail cover.
Trend Lab’s product segmentation includes -
BABY & TODDLER - crib bedding, toddler bedding, room accessories,
bath and layette
GIFT – gift items, gift sets, seasonal and holiday products, aprons
HOME DECOR – decorative storage, wood décor, frames, kids chairs,
hampers
BAGS – messenger bags, tote bags, small travel bags
PET – beds, apparel, neckwear
We also offer products sold business to business that are not re-sold at
retail such as business supplies and promotional items.
Trend Lab’s core competencies are outlined as -
DESIGN –
Using trend knowledge and business principals, our in-house design
team creates market-leading products that are sold under our own brand
names, our clients’ private label brand names, and licensed brand
names.
BUSINESS DEVELOPMENT –
We prepare products for success in their targeted channels including
making them “floor ready”, forecasting detailed financial productivity, and
enhancing product presentation with marketing and merchandising
support.
PRODUCT SOURCING -
We have developed a global network of factories responsive to our
needs regarding design, packaging, value, quality and delivery. Most
factory relationships have been in place for years, but we expand
capabilities constantly.
SALES AND MARKETING –
Superior service is provided by our dedicated internal sales and
marketing team in support of our clients’ needs. You can meet with us at
many national, regional and specific client partner trade shows.
DISTRIBUTION –
We utilize EDI and a fully integrated order processing system for our
global distribution.
MANAGEMENT TEAM -
Trend Lab’s management team is highly experienced in business
leadership -
President – Donnelle Sampson – dsampson@trend-lab.com
VP of Business Development-Audra Simmering-asimmering@trend-lab.com
VP of Design – Luann Fry – lfry@trend-lab.com
VP of Operations – Dean Ovitt – dovitt@trend-lab.com
We seek unique opportunities to build our business with an emphasis on
innovation and market leadership and we are grateful for the success we’
ve experienced through our valued clients, our wonderful production
partners, and our entire team of fabulous employees.
We look forward to our future with great excitement and are confident we
have the staff, knowledge and execution strengths necessary to be
successful for years to come.
Please contact us through our management team or at –
sales@trend-lab.com
| Trend Lab © 2010 All Rights Reserved |
